5 Tips to Help You Start Your Own Fitness Class
Are you a fitness professional, personal trainer, gym instructor? If you’ve been thinking about starting your own fitness class but aren’t sure where to begin, this blog is for you! We’ve put together five tips that will help you get started in launching your very own classes.
Tip 1: Choose the Right Venue
The first step in successfully starting your own fitness class is finding the right venue.
There are a couple of factors to consider when deciding, such as; cost, location, accessibility, facilities. Whilst many commercial gyms run their own fitness classes and therefore won’t allow others to run independently, there are a range of fantastic venues listed on YourStudios, from boutique fitness studios to bright open halls for you to browse. Consider also the facilities the spaces have, such as showers and changing rooms as well as equipment like weights and mats which many places can provide included in the rental cost.
Tip 2: Create an Engaging Class
Once you have settled on a venue, it’s time to create an engaging workout program that will keep your participants motivated and interested. Think about what kind of exercises and activities will work best for your target audience—for example, if you are targeting beginner exercisers then low-impact exercises might be best suited for them. Try mixing up different types of exercises from aerobic workouts to HIIT sessions and yoga poses so that participants can experience a variety of styles without getting bored or overwhelmed with the same type of exercise each week.
Tip 3: Get the Admin Done
It’s important to make sure you get the admin ticked off before launching your own classes; class name, client spreadsheets, website, etc. Whilst it is not essential to hold official qualifications, it is advised that you complete an ofqual-regulated level 2 in the UK. There are many different fitness companies that will also offer and pay for your training. These can be fantastic for so many reasons; the more knowledge you have to build your classes and offer clients – the more valuable you make yourself, you gain industry contacts who can offer useful advise about setting up classes, these qualifications also give financial stability as it will allow you the option of working in other gyms and studios which can help fund your own business.
As well as allowing you to build experience and money working in a gym, a Level 2 gym instructor qualification is also required if you want to get insurance for your fitness class business.
Tip 4: Set Up an Online Presence
Setting up an online presence is essential these days – it’s what will help potential customers learn more about your business and decide whether they want to sign up for one of your classes or not. Create social media accounts such as Facebook and Instagram where people can follow along with what’s happening in your classes as well as view any upcoming events or special offers you may have available. Additionally, setting up a website when you start your own fitness class can also be helpful in connecting with customers who may not use social media very often but still want access to information regarding pricing and schedules etc. Youtube can also be a great tool in offering short online taster classes to engage clients.
Tip 5: Stay Consistent
Establishing your own business and growing your classes can take time, it’s important to keep working on all of the above tips. Continuing to learn and expand your own fitness knowledge can give you a real advantage and keep your classes smart, interesting and challenging. Once you launch, ensure you are nurturing the relationship with the clients as business can often grow quickly by word of mouth alone. Considering offering packages and special discounts which reward loyalty as well as new comers can be a great tool in building value. Creating habits around online presence can also prove highly effective – setting aside the first hour of every morning to update your social accounts for example, posting regularly and engaging with followers – these can take time to build up but are an incredibly useful platform for marketing yourself and building your business.
Conclusion:
Starting your own fitness class can be exciting but also intimidating if you don’t know where to start! By following these five tips outlined here – choose the right venue; create an engaging class; get the admin done; set-up an online presence; stay consistent- you’ll be well on your way towards launching your very own successful fitness venture! Good luck!
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